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About Me

As a Senior User Experience Designer, I’m driven by a passion for crafting human-centered experiences that not only look great but truly connect with people. My career has centered on helping businesses define and elevate their brand through thoughtful, user-focused design. Along the way, I’ve led and mentored cross-functional teams of designers and developers, guiding enterprise-level projects from vision to execution. One of my proudest achievements was being awarded a patent from GE Aviation Systems (Docket #285359) for innovative design contributions—a recognition of my commitment to pushing design forward.

Outside of work, I’m deeply rooted in family life as a proud father of two amazing girls and a husband to my supportive wife. Creativity also flows into my personal passions—flying drones, shooting videography, and capturing timeless stories as a professional wedding and engagement photographer. I also dedicate time to do volunteer work, supporting families and individuals across different areas of need by teaching them principles to live by that has had lasting and positive results. These experiences enrich not only my perspective as a designer but also my growth as a person.

Experience

JP Morgan Chase - UX Design Lead – Wires Division

January 2024 - October 2025

  • Directed UX strategy for domestic and international wire-transfer and recipient-management experiences, improving efficiency, protection, and accessibility for enterprise clients.
  • Launched an ADA-compliant redesign that eliminated legacy defects and reduced wire-error exposure by 5.5%, mitigating $1.19 M in potential claims.
  • Designed a new Import Recipients flow enabling bulk CSV uploads and inline edits, cutting manual entry time by 40% and boosting satisfaction among business users.
  • Improved design-to-engineering throughput by 30–40% through reusable patterns, cross-team alignment, and clear design-review governance with senior leadership.
  • Mentored 3+ designers and content strategists, strengthening accessibility practices, data-driven iteration, and design-system consistency across the Wires DCE organization.

Cisco Systems  - Product Design Lead

August 2021 - October 2023

  • Spearheaded the creation of a mobile design system for CX Cloud, building 100+ components and 400+ MVP screens that unified web and mobile experiences.
  • Authored a Motion Design Best Practices Guide and defined motion principles to standardize animations, improving brand consistency and usability.
  • Partnered cross-functionally to ensure accessibility compliance and efficient developer handoff, achieving a 2× faster design-to-development pipeline.

Wells Fargo - Senior Product Designer

 June 2020 – July 2021

  • Led redesign of the “Moving Money” mobile experience for 27M+ users, introducing the “Do / Grow / Inspire” model and modern, emotionally resonant workflows.
  • Conducted user research and JTBD mapping, uncovering key pain points and guiding new features like Insights and Collections to improve engagement.
  • Established a flexible design system foundation and color framework to streamline future scalability and brand alignment.

Kobai - Senior UX Designer

November 2018 – April 2020

  • Designed UX architecture and branding for enterprise SaaS applications.
  • Built reusable components and visual patterns in a cross-platform design system.
  • Spearheaded a website redesign that increased traffic by 30%.
  • Conducted usability testing and implemented iterative design improvements.

GE Digital (General Electric) - Director, User Experience

May 2014 – November 2018

  • Defined and implemented global UX strategy for industrial applications, improving user satisfaction scores by 25 % and platform adoption across six business units.
  • Led multi-disciplinary teams to prototype and scale enterprise dashboards that simplified decision-making for thousands of industrial operators.
  • Developed and governed design systems that increased design-to-development efficiency by 35 % across multiple organizations.
  • Applied advanced data visualization techniques to clarify complex workflows and improve operational accuracy.

Redux Inc. - User Interface Designer

May 2008 – August 2013

  • Designed Smart TV interfaces for Samsung, LG, Sony & Roku, deployed on 40M+ devices, creating a cohesive, cross-platform viewing experience.
  • Produced mobile-first video interfaces for iOS, directly contributing to Redux’s acquisition by Google.
  • Established and enforced a unified design language across devices, improving visual consistency and usability.

Professional Skills

UI Design
Design Systems
Art Direction
Mobile Design
Visual Design
Leadership

Design Skills

Figma
Photoshop
Webflow
Final Cut X
Lightroom

Awards & Patents

Aircraft System Control via Virtual Controls on Electronic Checklists - Docket #282151, #285359

2015

Developed UX for an intelligent aircraft control interface integrating subsystem data for cockpit decision-making.

Education

Masters Institute

1995

B.A. in Multimedia Communications